It’s no secret these days that there is some serious money to be made on YouTube. Whether you’re a vlogger, a gamer, a beauty guru, or just a normal kid, there’s a niche for everyone on the internet.
You’ve probably heard of some of the people who have made a name for themselves on the platform, such as PewDiePie, James Charles, KSI and Logan Paul, but who is actually making the most on a video by video basis?
We’ve used YouTube analysis tools to find out and you may be surprised by some of the biggest earners!
Note that these earnings estimates are based on a combination of number of factors, including number of subscribers, average video views and CPM (cost per thousand impressions.
Ranked #1
YouTube has been described as ‘the most popular babysitter in the world’, which is why so many of its highest earners haven’t even hit their teens yet.
Children’s channels such as that of six and four-year-old brothers Vlad and Nikita are hugely popular with younger viewers, so much so that they have an estimated income per video of $312,312.
Their channel sees them playing with toys and telling stories and also features some original cartoons, with over 34.5 million subscribers.
Ranked #2
This team of five best friends rose to fame with their incredible trick shot videos and have been well established on YouTube for over a decade now.
After starting out with mind-boggling basketball trick shots, they’ve since upped the ante with popular videos such as their ‘real-life trick shots’, in which they turn everyday tasks into complex stunts.
Ranked #3
Another wildly popular children’s channel is that of six-year-old Anastasia Radzinskaya (known as Nastya) who actually has six channels overall, the most popular of which, Like Nastya, earns as much as $258,493 per video!
In fact, Nastya is actually the third most-subscribed YouTube personality in the world, with 48.1 million subscribers.
Her channel actually started as her parents documented her treatment for cerebal palsy, but now features her and her dad playing, learning, dressing up and more!
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We looked at the 50 most subscribed independently founded accounts on YouTube, excluding any that were created by already established celebrities, companies and brands, as well as any that were not in English and only included channels that were popular in English-speaking countries.
All estimated earnings are taken from Influencer Marketing Hub’s YouTube Money Calculator, which estimates total earnings and potential earnings per video using a range of metrics including CPM (cost per thousand impressions), which is based on average views and number of subscribers.
Note that these are estimates only and the actual earnings may have some deviation.